2012 Campaign

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The Merger

The biggest Italian law firm specialising in employment and labour law is born 

Toffoletto De Luca Tamajo e Soci was officially formed on 1st January 2012, as a result of the merger between two law firms specialising in employment law - Studio Toffoletto e Soci and Studio De Luca Tamajo - which already had a long history of collaborating together. 

The ad campaign, which went live in December 2011, was published to communicate not only the union between the two historic employment law firms, founded in 1925 and 1948 respectively, but also to highlight the characteristics that made us a leading Italian law firm specialising in employment and labour law. 

In fact, we wanted to underline the characteristics that defined our newly-united Firm through the use of four images: the national coverage offered by our offices located in Milan, Naples, Rome and Bergamo; an efficient and integrated organisation; an international approach and a focus on technology.